The Zeitgeist Project Identity

Identity, booklet and animation for the event ‘The Zeitgeist Project’, hosted by Freestate’s Adam Scott in Berlin. The event took a closer look at consumer electronics that have shaped our day-to-day lives.

The identity is based on the shape of a traditional clock, using the circle shape in the animation and the booklet. The animated clock runs for exactly an hour which is the duration of the event. Richard Seymour, John Bird and Charles Spence were amongst the illustrious speakers and got the audience involved in workshops towards the end of the event. A great success and an excellent, thought-provoking evening, enhanced even more by the enormous stuffed rhino in the entrance.

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